金熊猫奖是四川电视节的最高荣誉，从1990年开始颁发。国际电视节目评奖作为电视节最重要的一项活动，旨在通过电视节目的竞赛与评选，增强世界各地电视工作者的相互了解，促进交流与借鉴，共同探索和推动世界电视艺术的提高和发展。 四川省“金熊猫”奖是报经国家批准，以省政府名义开展的表彰项目。该奖项每3年评选一次，评选范围包括文化、旅游传统的行业和工作者，以及新业态及其从业人员(文创、精品民宿等)。 As the most powerful media player with great influence in western China, Sichuan Radio and Television(SRT), owns 9 radio frequencies, 9 TV channels, IPTV and mobile apps, responsible for the operation of the Golden Panda Awards and Sichuan TV Festival. SRT presents variety shows, documentaries and TV dramas etc., forming a diverse content system labeled with humanities, history, music, culture and tourism, and cuisine. It broadcasts over 8,600 hours of programs throughout the year, of which 20% are self-produced programs and 46% are purchased programs. The first Golden Panda Awards was successfully held in Chengdu, Sichuan Province in September 2023, which gathered top leaders and industry professionals from both home and abroad and was fully recognized. The awards honor outstanding film and television productions from around the world in four categories: Film, TV drama, Documentary and Animation. Held once every two years, the 2025 Golden Panda Awards will be hosted in Chengdu in autumn next year.