In the more than 20 years since China and the European Union established a comprehensive strategic partnership, Chinese broadcasting, TV and Internet audiovisual technology enterprises have continued to expand their cooperation with the EU region.

China Pavilion will be present at the International Broadcasting Convention 2024 (IBC2024) in the Netherlands from September 13-16, 2024 with 10 broadcasting, television and network audiovisual technology R&D and equipment manufacturing enterprises.

The China Pavilion comprehensively presents the achievements of China's audiovisual development through the IBC, and focuses on strengthening cooperation with the EU to build a stable and mutually trusting industrial chain supply chain partnership. Ten exhibitors, including CTVIT, BOE, Arcvideo Technolog, Kinefinity, Zooxer Filming Technology, YuKuan Science & Technology, TERIS, SanWarm, and KXWELL, will highlight the latest technologies, products and other innovations at the China Pavilion.

During the exhibition period, the China Pavilion will organize several new product promotions every day through a combination of exhibition and promotion meetings, providing more international promotion and exchange opportunities for the exhibitors at the exhibition site, and the Beijing Municipal Radio and Television Bureau will also hold a themed international exchange promotion meeting, inviting international organizations in the related industries, famous enterprises, and media representatives to attend.